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ABS

Corporate identity

Reinventing the wheel

Request Develop a new corporate identity for ABS.

Solution ABS specializes in brake components for cars. Their core business was pivotal in the development of a new logo and draws inspiration from a stylized brake disc.

This has been translated into a visual style, which is like a house: dynamic, automotive, sturdy. The new corporate identity has been given a place in every conceivable resource, from the office environment to packaging.

3-ABS-tri@1x
4-ABS-buitenbord@1x
5-ABS-binnen@1x
6-ABS-briefpapier@1x
7-ABS-sticker@1x
8-ABS-zwartedoos@1x
9-ABS-banier@1x

Interested in this work? willemjanhop@alta.nl